Suning.com is a Chinese e-commerce company that ranks among the top three in the Chinese B2C market. With a total of more than 10,000 stores, the company is headquartered in Nanjing, Jiangsu Province.
SSI SCHAEFER's expertise for intralogistics challenges
The Chinese e-commerce company Suning has partnered with SSI SCHAEFER in order to create a state-of-the-art logistics center. As an omni-channel specialist, Suning focuses on speed and flexibility in every aspect of their operations. Having established a reputation for a quality shopping experience, Suning supplies brick and mortar stores as well as e-commerce customers.
With a comprehensive portfolio, SSI Schaefer offers solutions for diverse industries. Its focus is on a number of industry verticals including e-commerce, retail, health care, fashion, cosmetics, and food and beverages. For each industry, SSI Schaefer develops innovative concepts and solutions that enable customers to meet their specific needs.
The company's range of products covers manual and automated solutions for warehousing. These include picking solutions for beverage, food, and deep-frozen goods. Moreover, SSI Schaefer provides storage solutions for non-food products.
Creating the same shopping experience regardless of channel
As far as e-commerce companies go, Suning.com is among the best of the crop. In addition to its online and offline retail stores, Suning.com also operates one of China's most sophisticated warehousing operations. On the company's website, users can order and pick up their purchases in person at a store near them, or order a new car or bike at the touch of a button. The company has also made some of the most innovative product launches in recent memory. Most impressive, though, is the company's ability to make and deliver on-demand products to consumers across the country. This feat is particularly noteworthy given the fact that China is one of the world's most competitive and complex trading markets. With this in mind, the company has crafted a multi-faceted strategy to deliver on-demand goods to shoppers at lightning speed.
A model of "Amazon + Walmart"
Walmart and Amazon are two of the largest retailers in the world, but they are also rivals in the e-commerce industry. Walmart and Amazon are each trying to improve their online presence and increase sales. While they may have different business models, they're both aiming to be the go-to place for consumers.
Amazon has recently expanded its horizons by acquiring Whole Foods. This is part of a bigger plan to build a more comprehensive retail experience. The company has also been experimenting with drone deliveries. Its most lucrative business arm is the Amazon Web Services.
Both companies compete in many categories, but their primary strengths are in their pricing strategies. Amazon's everyday low price model allows it to offer products at low costs without having to discount them.
SSI SCHAEFER's logistics center in Nanjing
A state-of-the-art logistics center for Suning, a Chinese e-commerce company, has been built by SSI SCHAEFER, a global modular warehousing and logistics solutions provider. The new facility is located in Nanjing, China. It is designed to provide faster service, expanded storage capacity, and support current IKEA retail formats.
The center uses a state-of-the-art SSI SCHAEFER automated solution. This includes the use of the IMDAD, a special-purpose material handling solution that can handle up to 200 million units of medical products annually. In addition, the facility features temperature-controlled logistics and automated order fulfillment.
As a result of the success of the project, SSI SCHAEFER has been selected to build two follow-up orders for IKEA in Sweden and Switzerland. The scope of supply covers storage, sortation, returns handling, and labelling.